Franchise Management

Franchise Management

Book - 2017
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If you want to be your own boss and stand on the shoulders of franchise giants, this accessible guide makes it easier than ever before. For franchisees, it takes you from the first steps of prospecting for a franchise to getting it up and running successfully. For prospective commercial and social franchisors, it explains how to determine if a business is franchisable and discusses how to properly design and develop a franchise system that you can grow and support.
Publisher: Hoboken, New Jersey, John Wiley & Sons, Inc.,, [2017]
Copyright Date: ©2017
ISBN: 9781119337287
Characteristics: xvi, 412 pages : illustrations ; 24 cm.
Additional Contributors: Mazero, Joyce G. - Author

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